Viral Rhetoric: Psychoanalysis, Philosophy, and Politics after Covid-19

-15% su kodu: ENG15
104,70 
Įprasta kaina: 123,18 
-15% su kodu: ENG15
Kupono kodas: ENG15
Akcija baigiasi: 2025-03-03
-15% su kodu: ENG15
104,70 
Įprasta kaina: 123,18 
-15% su kodu: ENG15
Kupono kodas: ENG15
Akcija baigiasi: 2025-03-03
-15% su kodu: ENG15
2025-02-28 123.1800 InStock
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Knygos aprašymas

This book looks at the representation of viruses in rhetoric, politics, and popular culture. In utilizing Jean Baudrillard¿s concept of virality, it examines what it means to use viruses as a metaphor. For instance, what is the effect of saying that a video has gone viral? Does this use of biology to explain culture mean that our societies are determined by biological forces? Moreover, does the rhetoric of viral culture display a fundamental insensitivity towards people who are actually suffering from viruses?
A key defining aspect of this mode of persuasion is the notion that due to the open nature of our social and cerebral networks, we are prone to being infected by uncontrollable external forces. Drawing from the work of Freud, Lacan, Laclau, Baudrillard, and Zizek, it examines the representation of viruses in politics, psychology, media studies, and medical discourse.
The book will help readers understandthe potentially destructive nature of how viruses are represented in popular media and politics, how this can contribute to conspiracy theories around COVID-19 and how to combat such misinterpretations.

Informacija

Autorius: Robert Samuels
Leidėjas: Springer Nature Switzerland
Išleidimo metai: 2021
Knygos puslapių skaičius: 128
ISBN-10: 3030738949
ISBN-13: 9783030738945
Formatas: 216 x 153 x 12 mm. Knyga kietu viršeliu
Kalba: Anglų

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