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Towards Intellectual Property Rights Management: Back-office and Front-office Perspectives

-15% su kodu: ENG15
74,78 
Įprasta kaina: 87,98 
-15% su kodu: ENG15
Kupono kodas: ENG15
Akcija baigiasi: 2025-03-03
-15% su kodu: ENG15
74,78 
Įprasta kaina: 87,98 
-15% su kodu: ENG15
Kupono kodas: ENG15
Akcija baigiasi: 2025-03-03
-15% su kodu: ENG15
2025-02-28 87.9800 InStock
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Knygos aprašymas

This book provides insights into the intellectual property rights (IPR) managerial practices of key IPR executives from a range of multinational companies, including major research and development firms. It identifies gaps in IPR management and considers the Tabular Application Development (TAD) methodology IPR process optimisation model. The authors adopt an interdisciplinary approach, providing a conceptual framework derived from practice and enriched with theoretical insights, and offering organisational recommendations. In taking into account both Back and Front office processes, Towards Intellectual Property Rights Management will help businesses navigate the maze of IPR and maximise the value they get from innovation.

Informacija

Autorius: Nadja Damij, Dolores Modic,
Leidėjas: Springer Nature Switzerland
Išleidimo metai: 2019
Knygos puslapių skaičius: 196
ISBN-10: 3319887017
ISBN-13: 9783319887012
Formatas: 210 x 148 x 11 mm. Knyga minkštu viršeliu
Kalba: Anglų

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