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Three Blind Mice: How the TV Networks Lost Their Way

-15% su kodu: ENG15
37,85 
Įprasta kaina: 44,53 
-15% su kodu: ENG15
Kupono kodas: ENG15
Akcija baigiasi: 2025-03-03
-15% su kodu: ENG15
37,85 
Įprasta kaina: 44,53 
-15% su kodu: ENG15
Kupono kodas: ENG15
Akcija baigiasi: 2025-03-03
-15% su kodu: ENG15
2025-02-28 44.5300 InStock
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Knygos aprašymas

What happened to network television in the 1980s? How did CBS, NBC, and ABC lose a third of their audience and more than half of their annual profits?

Ken Auletta, author of Greed and Glory on Wall Street, tells the gripping story of the decline of the networks in this epically scaled work of journalism. He chronicles the takeovers and executive coups that turned ABC and NBC into assets of two mega-corporations and CBS into the fiefdom of one man, Larry Tisch, whose obsession with the bottom line could be both bracing and appalling.

Auletta takes us inside the CBS newsroom on the night that Dan Rather went off-camera for six deadly minutes; into the screening rooms where NBC programming wunderkind Brandon Tartikoff watched two of his brightest prospects for new series thud disastrously to earth; and into the boardrooms where the three networks were trying to decide whether television is a public trust or a cash cow.

Rich in anecdote and gossip, scalpel-sharp in its perceptions, Three Blind Mice chronicles a revolution in American business and popular culture, one that is changing the world on both sides of the television screen.

Informacija

Autorius: Ken Auletta
Leidėjas: Knopf Doubleday Publishing Group
Išleidimo metai: 1992
Knygos puslapių skaičius: 658
ISBN-10: 0679741356
ISBN-13: 9780679741350
Formatas: 216 x 140 x 38 mm. Knyga minkštu viršeliu
Kalba: Anglų

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