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Examination Thesis from the year 2005 in the subject Business economics - Economic and Social History, grade: 1, American Management and Business Administration Institute, language: English, abstract: What were the main reasons for Starbucks success? Mistakes which other companies did - and Starbucks not: -companies didn?t rise enough money to finance growth -companies franchised too early and too widely -companies lost control of quality -companies didn?t invest in systems and processes -companies hired inexperienced people or the wrong people -companies were so eager to grow that they picked the wrong real estate locations. -companies didn?t have the discipline to walk away from a site if they couldn?t make the economics work. -All of them lost money, they didn?t use their years of losses to build a strong foundation for growth. You can?t create a world-class enterprise without investing it.
| Autorius: | Thomas Strutzmann |
| Leidėjas: | Examicus Verlag |
| Išleidimo metai: | 2012 |
| Knygos puslapių skaičius: | 52 |
| ISBN-10: | 3867468354 |
| ISBN-13: | 9783867468350 |
| Formatas: | 210 x 148 x 5 mm. Knyga minkštu viršeliu |
| Kalba: | Anglų |
Parašykite atsiliepimą apie „The Starbucks Corporation: past, present and future“
