The Art of Immersion: How the Digital Generation Is Remaking Hollywood, Madison Avenue, and the Way We Tell Stories

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Įprasta kaina: 32,08 
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Akcija baigiasi: 2025-03-03
-15% su kodu: ENG15
27,27 
Įprasta kaina: 32,08 
-15% su kodu: ENG15
Kupono kodas: ENG15
Akcija baigiasi: 2025-03-03
-15% su kodu: ENG15
2025-02-28 32.0800 InStock
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Knygos aprašymas

Not long ago we were spectators, passive consumers of mass media. Now, on YouTube and blogs and Facebook and Twitter, we are media. No longer content in our traditional role as couch potatoes, we approach television shows, movies, even advertising as invitations to participate-as experiences to immerse ourselves in at will. Frank Rose introduces us to the people who are reshaping media for a two-way world, changing how we play, how we communicate, and how we think.

Informacija

Autorius: Frank Rose
Leidėjas: WW Norton & Co
Išleidimo metai: 2012
Knygos puslapių skaičius: 384
ISBN-10: 0393341259
ISBN-13: 9780393341256
Formatas: 208 x 141 x 35 mm. Knyga minkštu viršeliu
Kalba: Anglų

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