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How does one make sense of YouTube? There is no reliable sample of videos on YouTube; no easily identifiable way to determine its dominant themes; no way to evaluate quality or impact; no seminal literature. Through genre analysis and digital media criticism, this book presents an accessible, yet critical introduction to «reading» YouTube. The book identifies certain videos by genre ¿ from The Phenom and The Short to The Morph and The Experiment ¿ and provides a thumbnail textual analysis of the videos ¿ from celebrity culture to identity politics ¿ that make up each of these genres. Each one starts with a brief summary/background followed by a theoretically informed mapping of the key issues. Designed primarily for classroom use, the book develops a conceptual language for students to use as they engage with the complex, interactive texts of YouTube and digital culture more generally.
Autorius: | Anandam Kavoori |
Serija: | Digital Formations |
Leidėjas: | Peter Lang |
Išleidimo metai: | 2011 |
Knygos puslapių skaičius: | 208 |
ISBN-10: | 1433109794 |
ISBN-13: | 9781433109799 |
Formatas: | 225 x 150 x 12 mm. Knyga minkštu viršeliu |
Kalba: | Anglų |
Parašykite atsiliepimą apie „Reading YouTube: The Critical Viewers Guide“