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Persuasion Equation | Softcover

-15% su kodu: ENG15
30,22 
Įprasta kaina: 35,55 
-15% su kodu: ENG15
Kupono kodas: ENG15
Akcija baigiasi: 2025-03-03
-15% su kodu: ENG15
30,22 
Įprasta kaina: 35,55 
-15% su kodu: ENG15
Kupono kodas: ENG15
Akcija baigiasi: 2025-03-03
-15% su kodu: ENG15
2025-02-28 35.5500 InStock
Nemokamas pristatymas į paštomatus per 11-15 darbo dienų užsakymams nuo 20,00 

Knygos aprašymas

How do you get people to see things your way? Whether you're trying to secure a promotion, make a sale, or rally support for a new idea, the ability to persuade those around you is absolutely essential to success.

Merging research and real-world application, this insightful guide reveals what really drives decisions and introduces readers to the persuasion equation - a powerful combination of factors proven to speed agreement. Readers will discover the surprising reasons people say "yes" and learn how to:

  • Radiate an aura of expertise
  • Win trust and leverage credibility
  • Build a business case that appeals to both heart and mind
  • Adapt for personality, gender, and generational differences
  • Use language strategically
  • Perfect the five-step persuasion process
  • Generate group buy-in
  • Master organizational politics

From crafting compelling emails to convincing a colleague to nailing the big presentation, Persuasion Equation is your personal recipe for success.

Informacija

Autorius: Mark Rodgers
Leidėjas: AMACOM
Išleidimo metai: 2022
Knygos puslapių skaičius: 240
ISBN-10: 0814434177
ISBN-13: 9780814434178
Formatas: 229 x 152 x 14 mm. Knyga minkštu viršeliu
Kalba: Anglų

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