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Suggestions/Marketing Strategies for Agri-input Industries: 1.To increase the marketing activities at frequently basis e.g. Road show, trade show, free distribution of leaflets, advertisement in local newspaper, TV, field demonstration, farmer meeting etc. 2.Agri-input Industries should also provide the promotional offer to the farmers in different season like free coupon, free sampling, gifts etc. 3.Agri-input Industries should motivate the channel member by giving them incentives to dealers and promotion to sales executives. 4.Agri-input Industries should continue focus on the strategy, strength and weakness of its competitor other micro- nutrients and NPK soluble companies. 5.Agri-input Industries should also enhance the cash discount, rate of advance booking, liberal credit policy and profit margin to their distributors. 6.Agri-input Industries should improve their supply chain system by providing timely delivery to their dealers. 7.Agri-input Industries should arrange the field expert¿s visit at farmer¿s field at regular interval.
Autorius: | Anil Kumar |
Leidėjas: | LAP LAMBERT Academic Publishing |
Išleidimo metai: | 2018 |
Knygos puslapių skaičius: | 52 |
ISBN-10: | 6139933846 |
ISBN-13: | 9786139933846 |
Formatas: | 220 x 150 x 4 mm. Knyga minkštu viršeliu |
Kalba: | Anglų |
Parašykite atsiliepimą apie „Market Potential & Consumer Demand of Micro Nutrients & NPK Soluble: Scope of Plant Nutrients in Agribusiness“