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Leading Pharmaceutical Innovation: How to Win the Life Science Race

-15% su kodu: ENG15
79,93 
Įprasta kaina: 94,03 
-15% su kodu: ENG15
Kupono kodas: ENG15
Akcija baigiasi: 2025-03-03
-15% su kodu: ENG15
79,93 
Įprasta kaina: 94,03 
-15% su kodu: ENG15
Kupono kodas: ENG15
Akcija baigiasi: 2025-03-03
-15% su kodu: ENG15
2025-02-28 94.0300 InStock
Nemokamas pristatymas į paštomatus per 11-15 darbo dienų užsakymams nuo 20,00 

Knygos aprašymas

This book investigates and highlights the most critical challenges the pharmaceutical industry faces in an increasingly competitive environment of inflationary R&D investments and tightening cost control pressures. The authors present three sources of pharmaceutical innovation: new management methods in the drug development pipeline; new technologies as enablers for cutting-edge R&D; and new forms of cooperation and internationalization, such as open innovation in the early phases of R&D. New models and methods are illustrated with cases from Europe, the US, and Asia. This third fully revised edition was expanded to reflect the latest updates in open and collaborative innovation, the greater strategic importance of venture capital and early-stage investments, and the new range of emerging technologies now being put to use in pharmaceutical innovation.

Informacija

Autorius: Oliver Gassmann, Gerrit Reepmeyer, Max Von Zedtwitz, Alexander Schuhmacher,
Leidėjas: Springer Nature Switzerland
Išleidimo metai: 2019
Knygos puslapių skaičius: 196
ISBN-10: 303009782X
ISBN-13: 9783030097820
Formatas: 235 x 155 x 11 mm. Knyga minkštu viršeliu
Kalba: Anglų

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