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Issues in Mobile Advertising

-15% su kodu: ENG15
48,81 
Įprasta kaina: 57,42 
-15% su kodu: ENG15
Kupono kodas: ENG15
Akcija baigiasi: 2025-03-03
-15% su kodu: ENG15
48,81 
Įprasta kaina: 57,42 
-15% su kodu: ENG15
Kupono kodas: ENG15
Akcija baigiasi: 2025-03-03
-15% su kodu: ENG15
2025-02-28 57.4200 InStock
Nemokamas pristatymas į paštomatus per 11-15 darbo dienų užsakymams nuo 10,00 

Knygos aprašymas

New technologies have further helped to better reach consumers with regards to the frequency and impact of advertising. One of the new ways to reach target audiences in today¿s world is mobile marketing.The high penetration rate of mobile devices among consumers also provides an opportunity for companies to utilize this means to convey advertising messages to consumers. This makes various companies to use mobile as marketing device. Mobile phone enables advertisers to provide very targeted and time sensitive information to their target audience and has emerged as one of the most important advertising media.

Informacija

Autorius: S. Senith, Jino Ramson,
Leidėjas: LAP LAMBERT Academic Publishing
Išleidimo metai: 2015
Knygos puslapių skaičius: 60
ISBN-10: 3659341118
ISBN-13: 9783659341113
Formatas: 220 x 150 x 4 mm. Knyga minkštu viršeliu
Kalba: Anglų

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