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Innovation in Service Industries: An Investigation of the Internal and External Organizational Contexts from the Laboratory of Real Estate

-15% su kodu: ENG15
122,37 
Įprasta kaina: 143,97 
-15% su kodu: ENG15
Kupono kodas: ENG15
Akcija baigiasi: 2025-03-03
-15% su kodu: ENG15
122,37 
Įprasta kaina: 143,97 
-15% su kodu: ENG15
Kupono kodas: ENG15
Akcija baigiasi: 2025-03-03
-15% su kodu: ENG15
2025-02-28 143.9700 InStock
Nemokamas pristatymas į paštomatus per 11-15 darbo dienų užsakymams nuo 10,00 

Knygos aprašymas

Susanne Hügel studies innovation in service industries from the industrial organization and behavioral theory perspectives, therefore chooses the real estate industry as object of study. The author examines the existing research on firm innovativeness, proposes a more advanced concept, and empirically validates a new measure in a service industry context. Thereby, the innovation status quo of the real estate industry is studied. In addition, the book addresses the impact of slack resources on the organizational members¿ innovative work behavior. Overall, important insights about the service industries¿ innovation pattern and organizational behavior are revealed. The book acknowledges the increasing role of innovation due to the altering business environment in the 21st century, such as shifts from goods to services, or the globalization of markets.
About the Author:
Susanne Hügel is an expert in the field of innovation, business model development, and digital transformation in the real estate industry. She wrote her dissertation at the Real Estate Management Institute (REMI) of EBS Business School.

Informacija

Autorius: Susanne Hügel
Serija: Essays in Real Estate Research
Leidėjas: Springer Fachmedien Wiesbaden
Išleidimo metai: 2019
Knygos puslapių skaičius: 168
ISBN-10: 3658271787
ISBN-13: 9783658271787
Formatas: 210 x 148 x 10 mm. Knyga minkštu viršeliu
Kalba: Anglų

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