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Influence Empire: The Story of Tencent and Chinas Tech Ambition

-22% su kodu: BOOKS
13,95 
Įprasta kaina: 17,89 
-22% su kodu: BOOKS
Kupono kodas: BOOKS
Akcija baigiasi: 2025-03-30
-22% su kodu: BOOKS
13,95 
Įprasta kaina: 17,89 
-22% su kodu: BOOKS
Kupono kodas: BOOKS
Akcija baigiasi: 2025-03-30
-22% su kodu: BOOKS
2025-03-31 13.95 InStock
Nemokamas pristatymas į paštomatus per 11-15 darbo dienų užsakymams nuo 20,00 

Knygos aprašymas

Influence Empire by Lulu Yilun Chen is so much more than the long-awaited story of Tencent and its vital everything app, WeChat, the messaging tool used by 1.3 billion people. It's also the sobering account of an entire generation of high-flying Chinese tech entrepreneurs, whose wings were clipped by the omnipotent hand of their own government.' -- Brad Stone, author of Amazon Unbound and The Everything Store
__________

In 2017, a company known as Tencent overtook Facebook to become the world's fifth largest company. It was a watershed moment, a wake-up call for those in the West accustomed to regarding the global tech industry through the prism of Silicon Valley: Facebook, Google, Apple and Microsoft.

Yet to many of the two billion-plus people who live just across the Pacific Ocean, it came as no surprise at all.

Founded by the enigmatic billionaire Pony Ma, the firm that began life as a simple text-message operator invested in and created some of China's most iconic games en route to dreaming up WeChat - the Swiss Army knife super-app that combines messaging, shopping and entertainment. Through billions of dollars of global investments in marquee names from Fortnite to Tesla and a horde of start-ups, Ma's company went on to build a near-unparalleled empire of influence.

In this fascinating narrative - crammed with insider interviews and exclusive details - Lulu Chen tells the story of how Tencent created the golden era of Chinese technology, and delves into key battles involving Didi, Meituan and Alibaba. It's a chronicle of critical junctures and asks just what it takes to be a successful entrepreneur in China.

Informacija

Autorius: Lulu Yilun Chen
Leidėjas: Hodder And Stoughton Ltd.
Išleidimo metai: 2023
ISBN-10: 1529346894
ISBN-13: 9781529346893
Formatas: 198 x 132 x 20 mm. Knyga minkštu viršeliu
Kalba: Anglų

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