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Hypercompetition. Characteristics and Changes within the Global Markets

-15% su kodu: ENG15
21,96 
Įprasta kaina: 25,83 
-15% su kodu: ENG15
Kupono kodas: ENG15
Akcija baigiasi: 2025-03-03
-15% su kodu: ENG15
21,96 
Įprasta kaina: 25,83 
-15% su kodu: ENG15
Kupono kodas: ENG15
Akcija baigiasi: 2025-03-03
-15% su kodu: ENG15
2025-02-28 25.8300 InStock
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Knygos aprašymas

Academic Paper from the year 2017 in the subject Business economics - Business Management, Corporate Governance, grade: 90.0, Cologne Business School Köln, language: English, abstract: This paper seeks to understand the characteristics of hypercompetition as well as the resulting changes that have occurred within the global markets. Hypercompetition is a phenomenon that has recently impacted markets everywhere. It is the state of rapid competition occurring in markets, which is often characterized by an unsustainable competitive advantage. In fact, many people believe that the concept of sustainable competitive advantage is no longer relevant. One of the main supporters of this idea and the man who coined the idea of hypercompetition is Richard D¿Aveni, a professor of business strategy. He says that the idea of sustained competitive advantage is dead.

Informacija

Autorius: Hanna Kattilakoski
Leidėjas: GRIN Verlag
Išleidimo metai: 2020
Knygos puslapių skaičius: 20
ISBN-10: 3346172171
ISBN-13: 9783346172174
Formatas: 210 x 148 x 2 mm. Knyga minkštu viršeliu
Kalba: Anglų

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