¿ What does the industry need to do today (not tomorrow) to stay valuable and relevant? ¿ Is digital collaboration the death of idea ownership? ¿ What the f**k do clients know about great advertising? ¿ How can copying make you more original? ¿ I feel connected, but do I feel more human? ¿ How are the porn industry, illegal black market and bitcoins changing online culture today? ¿ Should we make things people want rather than make people want things? ¿ How do we 'do' innovation? If you want to get a point of view on these and a whole host of other questions, just pick up this book which features a collection of essays from 35 leading creative directors and business owners. Creative Social celebrates hackers, makers, teachers and thieves - advertising's next generation.
| Autorius: | Creative Social |
| Leidėjas: | Creative Social |
| Išleidimo metai: | 2014 |
| Knygos puslapių skaičius: | 294 |
| ISBN-10: | 0956608337 |
| ISBN-13: | 9780956608338 |
| Formatas: | 229 x 152 x 18 mm. Knyga minkštu viršeliu |
| Kalba: | Anglų |
Parašykite atsiliepimą apie „Hacker, Maker, Teacher, Thief: Advertisings Next Generation“
