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Financial Communication in Small and Medium-Sized Enterprises: Patents in Financial Communication

-15% su kodu: ENG15
71,98 
Įprasta kaina: 84,68 
-15% su kodu: ENG15
Kupono kodas: ENG15
Akcija baigiasi: 2025-03-03
-15% su kodu: ENG15
71,98 
Įprasta kaina: 84,68 
-15% su kodu: ENG15
Kupono kodas: ENG15
Akcija baigiasi: 2025-03-03
-15% su kodu: ENG15
2025-02-28 84.6800 InStock
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Knygos aprašymas

To ensure refinancing opportunities for SMEs, answers for bridging the information gap between investor and company are needed; in this context, capital markets are becoming increasingly important. Alexander Zureck focuses on patents as an example of intangible assets and on their importance for the financial communication between SMEs and the capital market. A positive correlation between patent application and stock price development underscores the importance of patents. Based on his findings, the author recommends to take patents and other intangible assets into company's financial communication.

Informacija

Autorius: Alexander Zureck
Serija: Business, Economics, and Law
Leidėjas: Springer Fachmedien Wiesbaden
Išleidimo metai: 2014
Knygos puslapių skaičius: 120
ISBN-10: 3658074868
ISBN-13: 9783658074869
Formatas: 210 x 148 x 7 mm. Knyga minkštu viršeliu
Kalba: Anglų

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