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Diffusion of Service Innovation. Innovation patterns of the Netflix and Uber services

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21,96 
Įprasta kaina: 25,83 
-15% su kodu: ENG15
Kupono kodas: ENG15
Akcija baigiasi: 2025-03-03
-15% su kodu: ENG15
21,96 
Įprasta kaina: 25,83 
-15% su kodu: ENG15
Kupono kodas: ENG15
Akcija baigiasi: 2025-03-03
-15% su kodu: ENG15
2025-02-28 25.8300 InStock
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Knygos aprašymas

Research Paper (undergraduate) from the year 2017 in the subject Communications - Multimedia, Internet, New Technologies, grade: 2,3, University of Malta (Edward de Bono Institute), course: Adaption and Diffusion of Innovations, language: English, abstract: Describing innovation in terms of the adoption of new technologies does not appear to best capture innovation in services. How are services innovative in different ways? This work discusses this question with reference to two specific examples of services, i.e. Uber and Netflix, with regard to their company history. For that purpose it describes conservative innovation diffusion patterns and describes the service innovation capability approach.

Informacija

Autorius: Felix Zappe
Leidėjas: GRIN Verlag
Išleidimo metai: 2017
Knygos puslapių skaičius: 36
ISBN-10: 366843185X
ISBN-13: 9783668431850
Formatas: 210 x 148 x 4 mm. Knyga minkštu viršeliu
Kalba: Anglų

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