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Essay from the year 2013 in the subject Business economics - Business Ethics, Corporate Ethics, grade: 1, University of Bath, language: English, abstract: This paper examines three key corporate social responsibility (CSR) issues Ben & Jerry¿s faces and critically evaluates the nature and degree of the company¿s responsibilities in relation to each issue. Ben & Jerry¿s response to each issue will be analysed, and critically evaluated based on CSR theories and evidenced the behaviour of the company. Finally, recommendations are proposed as to how Ben & Jerry¿s can overcome these issues.
Autorius: | James Carter |
Leidėjas: | GRIN Verlag |
Išleidimo metai: | 2013 |
Knygos puslapių skaičius: | 20 |
ISBN-10: | 3656422796 |
ISBN-13: | 9783656422792 |
Formatas: | 210 x 148 x 2 mm. Knyga minkštu viršeliu |
Kalba: | Anglų |
Parašykite atsiliepimą apie „Corporate Social Responsibility: Ben & Jerrys: Analysis of CSR Theories & CSR strategies at Ben & Jerrys“