Behind the Manipulation: The Art of Advertising Copywriting

-15% su kodu: ENG15
206,20 
Įprasta kaina: 242,59 
-15% su kodu: ENG15
Kupono kodas: ENG15
Akcija baigiasi: 2025-03-03
-15% su kodu: ENG15
206,20 
Įprasta kaina: 242,59 
-15% su kodu: ENG15
Kupono kodas: ENG15
Akcija baigiasi: 2025-03-03
-15% su kodu: ENG15
2025-02-28 242.5900 InStock
Nemokamas pristatymas į paštomatus per 11-15 darbo dienų užsakymams nuo 10,00 

Knygos aprašymas

Behind the Manipulation: The Art of Advertising Copywriting reveals the secrets behind the manipulation that is inherent in all brand advertising. It offers readers a step-by-step guide to writing brand advertising for all media, including social media. Students learn about the history of brand advertising and its role in marketing, as well as the three major strategic theories of brand advertising. They learn how to think creatively and develop their own unique &ld

Informacija

Autorius: William Barre
Leidėjas: Cognella Academic Publishing
Išleidimo metai: 2018
Knygos puslapių skaičius: 246
ISBN-10: 1516571444
ISBN-13: 9781516571444
Formatas: 260 x 208 x 18 mm. Knyga kietu viršeliu
Kalba: Anglų

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